Guided by the philosophy of “Efficacy as the Foundation, Fragrance as the Pleasure,” Flora Alice aspires to redefine body and hair care through a harmonious experience that renews both body and mind.
Flora Alice Malaysia efficacy-driven fragrance body & hair care
Care, made tangible.Scent, made memorable.
A NEW-GENERATION, EFFICACY-DRIVEN FRAGRANCE BODY & HAIR CARE BRAND
EFFICACYTHE FOUNDATION×FRAGRANCETHE PLEASURE
Moving beyond conventional care that relies solely on sensory impressions, we uphold rigorous standards of measurable and verifiable efficacy. Through targeted solutions that address the care needs of the body and hair, Flora Alice brings together efficacy-driven care and the sensorial power of fragrance in one integrated experience.
THE COLLECTION
VIEW ALL PRODUCTS →Choose your afterglow.
NEW HAIR CAREScalp Balance Hair Care
CLEAN SOURCE BALANCING FLUFFY SHAMPOO
380ml / bottle
- Silicone-free lightweight cleanse
- Dual-acid scalp-balancing approach
Launching soonVIEW
NEW CLEANSING RITUALPurple Tea Mountain
FRAGRANCE ESSENTIAL OIL SOAP
120g / bar
- Three-stage tea fragrance
- 4 acids + 3 enzymes + colloidal sulfur
Coming soonVIEW
NEW HAIR CARESatin-Shine Hair Care
SATIN-SHINE LUXURY NOURISHING & REPAIRING HAIR MASK
250ml / tube
- Three-minute intensive care
- 5D amino acids + 6D proteins + 8D lipids
Coming soonVIEW
NEW POCKET FRAGRANCEPocket Fragrance
TRANSGRESSIVE ROSE TIPSY FRAGRANCE JELLY
10ml / tube
- Pocket-sized precision tip
- 4 botanical fragrance oils
Coming soonVIEW
RM6.99 NEW ARRIVALLifestyle Fragrance
NIGHT HUNTER SCENT FRAGRANCE HANGING CARD
1 hanging card
- Night Hunter scent trail
- Created with dsm-firmenich
RM 6.99
NEW LIFESTYLE FRAGRANCELifestyle Fragrance
FLORAL FOUGÈRE SCENTED PLASTER HANGER
1 plaster hanger
- Floral fougère signature
- Developed with Givaudan
Coming soonVIEW
Choose your official way to shop.
Every destination comes from Flora Alice Malaysia’s official navigation. Live retailer pages remain the source of truth for price and availability.
THE ECHO OF SCENTWhen botanicals
When botanicals
become the muse.
Let scent move beyond the edge of thought and awaken memory through body and hair care; in that resonance, body and mind renew as one.
DISCOVER OUR STORY →
Let scent move beyond the edge of thought.
Where the echo settles, body and mind renew as one.
ENTER THE BRAND STORY →Follow scent into the complete brand world.
01 · Body Care
Body Care
Fragrance-led rituals for body and hair.
Explore →
02 · Brand Story
Brand Story
The story behind skin, memory and self.
Explore →
03 · Scent Partnership
Scent Partnership
Fine-fragrance thinking, brought into care.
Explore →
04 · Purpose
Purpose
Care that travels further.
Explore →
05 · Brand News
Brand News
The latest stories from inside the scent.
Explore →
06 · Contact
Contact
Customer care, partnerships and press.
Explore →THE FORMULAPerformance,
Performance,
without the distance.
Seven gentle cleansing agents, layered hydration and fragrance structures that move in top, heart and base notes.
- 7 balanced cleansing agents
- 7D hyaluronic complex
- B3 niacinamide support
OFFICIAL RETAIL PARTNERDiscover Flora Alice
Discover Flora Alice
at Watsons.
Begin your fragrance ritual through our official retail channel.
SHOP AT WATSONS ↗